Website Audit
What Is a Website Audit and Why Does Your Business Need One?
A website audit is a diagnostic report — like a health check for your site. It identifies what is working, what is broken, and what is quietly costing you rankings and customers. Most business owners are surprised by what an audit finds, because the issues are usually invisible to the naked eye.
1. What Does a Website Audit Check?
A full audit covers: SEO health (title tags, meta descriptions, heading structure, keyword usage), technical performance (page speed, mobile responsiveness, broken links), security (HTTPS, mixed content warnings), accessibility (whether the site works for users with disabilities), and conversion structure (are your calls-to-action clear and in the right place?). A good audit gives you a prioritised list of what to fix first.
2. How Long Does a Website Audit Take?
An automated audit runs in minutes. A thorough manual audit — where a real person reviews the findings, adds context, and produces a readable report — takes a few hours. The result is a document you can act on immediately, not a raw data dump that requires a technical interpreter.
3. Is a Free Website Audit Actually Useful?
A free audit is useful as a starting point. It will surface obvious issues: missing meta descriptions, slow load times, lack of HTTPS, broken links. What it won't tell you is why those issues exist or how to fix them in the context of your specific business. A premium audit adds those layers — it's an actionable report, not just a score.
4. How Do I Know if My Website Has SEO Problems?
The clearest signal is low or no organic traffic from Google. If people are only finding your site through direct searches (typing your brand name) rather than through searches for your services, you have an SEO problem. Other signals: your site doesn't appear on the first page of Google for your core service keywords, or your pages take more than 3 seconds to load.
5. What Happens After the Audit?
You get a clear, prioritised list of issues. Some you can fix yourself immediately — updating a page title, compressing images, adding alt text to photos. Others require a developer. At Luxival, our premium audit doesn't just identify the problems — it tells you exactly what to do about each one, ranked by impact on your traffic and conversions.
6. How Often Should I Audit My Website?
At minimum, once a year. After any major update to your site, after a Google algorithm change, or any time your organic traffic drops unexpectedly — those are triggers for an immediate audit. Your website is not a static object. It needs regular maintenance like any other business system.
Run Your Free Audit Now
Luxival's free audit tool checks 12 critical areas of your website in under a minute. No login required. If you want the full premium report — 7 in-depth analysis flows, downloadable PDF, and specific recommendations — that's available too.